True Princess Within

Naelofar has created an enchanting collection that celebrates the strength and resilience of Princess heroines Aurora, Belle, Rapunzel, and Cinderella.

Each Princess has their own unique story, overcoming adversities while discovering the heroines within themselves. Inspired by the common themes of courage and believing in yourself, as well as being kind and respectful to others, Naelofar hopes the Naelofar “Princess” collection will be an encouragement to everyone of all ages to never give up on their dreams.

The hijabs in the collection are adorned with delicate designs and exquisite details that pay homage to Disney Princess characters, with references to each heroine’s story.

From the enchanted forests in Sleeping Beauty to the grand ballroom in Beauty and the Beast; from the tower where Rapunzel let down her hair to the magical transformation of Cinderella's pumpkin carriage, this collection brings fashionistas closer to the captivating stories of Princess heroines.

These princess were brought to life in a Naelofar takeover at IOI City Mall Putrajaya. For 5 days we featured our princess collection front and center in IOI CIty Mall's center court and brought together customers and fans alike from all walks of life. We gave away toy dolls to kids coming over dressed up as little princesses, and we also showcased to real-life replica of Cinderella's glass slipper. It was truly a magical moment for us and for our customers.